After a few rumours and a couple of leaks, Google Now has finally arrived on iPhone and iPad, in the form of an update to the Google Search application. The app does many things in the same way as on Android, including Cards and syncing with your Google account. However, it is far less integrated with iOS than it is with Android, so the experience is slightly less satisfying.
Google haven’t given one of their best features to iOS, they’ve only given a bite of it.